Creating a banking software from the ground up
Partnership with KBC Group to create a more unique experience Exalt helped KBC integrate companywide design policies into the local branch while modernizing design tools and conducting rigorous usability testing on prototypes through an ongoing three-year partnership.
KBC is a leading European financial group with a focus on providing bank-insurance products and services to retail, small and mid-enterprises in central EU.
Ongoing partnership in designing for hundreds of thousands of users
Undertaking a robust project We've offered an ongoing partnership in building the core mobile product for KBC's local branch. We were onboarded to the project right from the beginning and were able to provide design insights from the project's launch. Our partnership has already grown to the length of three years and thousands of working hours as our expert design team created and tested the design of various features that have been introduced to the live version of the app.
The scale for the project is not just in the number of years and working hours, however. The mobile app in question is catered to hundreds of thousands of users, with a wide variety of use-cases. It is domain sensitive and operates within very specific guidelines for each individual feature. To facilitate the stakeholders' business decisions on innovation projects, we've also contributed to the creation of a long-term way of work and its guidelines, from ideation processes and hypothesis mapping to delivering the prototypes and conducting their usability testing.
Deliverables
- Creating a standardized way of work for business and dev relations
- Maintaining an efficient ongoing partnership
'How might we create an all-in-one mobile experience that challenges fintech applications on the market on accessibility and everyday use for payment systems?'
In-depth research on customer and business needs
Usability testing for every new feature We have experience in designing fintech apps and websites. Still, we made sure to analyze the market before creating the designs for the product. Deep domain knowledge is essential for designing fintech apps but knowing your target audience gives the product a unique, stand-alone complexity that utilizes the product's strengths. Therefore, we conduct preliminary research before each design and in-depth usability testing for each function.
We employ usability testing more often than qualitative testing because it provides detailed data on how each feature is operated by the target audience and allows us to create an even more enjoyable experience by adapting the design in places the users had difficulty with.
To ensure that the findings are accurate, we apply a specific recruiting process, We also make sure to scope the target audience for each new feature exceptionally well so that the test results can help in supporting business decisions.
Deliverables
- In-depth usability testing for 20+ features
Localizing KBC design system to a local branch
And modernizing the tools used in the process One of the challenges was making sure that the design system for the local branch needed to be perfectly compliant with KBC's main design system. Localizing KBC's system wasn't about creating the mirror image of the design but creating one that was following all the guidelines and built on them.
We've used various design tools and platforms to create pixel-perfect prototypes for each feature, following the requirements for mobile-first software design.
Deliverables
- A robust 700-frame pixel-perfect design system